Content Marketing Mistakes Real Estate Agents Must Avoid

Many real estate agents have begun to realize the immense benefits that content marketing offers such as: Increased website traffic High quality lead generation and Improved search engine rankings Even though content marketing provides agents with these benefits; one of the many reasons why some agents have not yet adopted it as part of their … Read more

What do you do when you run out of blog post ideas?

No matter how good of a writer you are, there are times when you run out of ideas for your next real estate blog post. This article will help you over-come this mental block and help you unlock the creativity needed to constantly come up with blog posts that will add instant value to your … Read more

How-To Guide: Generating Valuable Real Estate Testimonials

Referrals play a very important role in the real estate industry. Why? Because people only want to do business with people they can trust. The best way to build trust and credibility in the online world is through testimonials – valuable testimonials that can be used on your website and other marketing materials. When considering … Read more

Real Estate Content Marketing: 5 Tips for Getting ROI

Most real estate agents jump into real estate blogging because they read somewhere that it comes with benefits such as: Generating traffic Establishes you as an expert Helps you build trust with potential clients However, what most agents come to realize after a while of blogging is that it is hard to get these benefits … Read more

Converting More Real Estate Leads with Effective Calls to Action

Many real estate agents are beginning to embrace content marketing – and they are putting in time and effort in creating amazing content. However, they’re frustrated because they’re not getting all the benefits associated with content marketing such as: Increased website traffic More leads and more sales From our experience with working with many real … Read more

YouTube for Real Estate Lead Generation

YouTube is the largest video hosting and sharing platform in the world. Being owned by Google and with millions of website traffic every day, YouTube is still your best bet at generating a massive amount of traffic to your real estate website. Incorporating YouTube into your content marketing strategy is very advisable for the following … Read more

How-To Guide: Getting your Real Estate Blog Content Shared

Creating a piece of content that gets viewed hundreds of thousands of times by your target audience doesn’t just happen – in fact, it takes 3 things to make that happen: Creating Awesome Content Promoting your awesome content Having your content shared online No matter how great your content is and no matter much time … Read more

3 Lead Follow-Up Options for Real Estate Agents

No matter how many high quality leads you generate through content marketing; without proper lead follow-up and nurturing, it is very likely that your leads will fall through the cracks – ready to be snatched up by other agents in your local market. There are many things holding real estate agents back from properly nurturing … Read more

What Real Estate Agents Should Know About Effective Blogging

Blogging is one of the most inexpensive ways to reach potential clients and to establish yourself as a local real estate expert. However, good writing and a solid content marketing strategy makes all the difference when it comes to keeping your audience interested in what you have to say. This article looks at ways to … Read more